Consultant and project manager for private salon. Helping them create a more sustainable business that could withstand market changes and compete more competitively as an employer.

APART Studio 2023-2024

HIGHLIGHTS

First consulting contract

Writing copy & blog content for their website launch

Taking on the social media manager role

Creating bespoke content for social media and newsletter

Building an apprenticeship program

Hosting Workshops (internal and external)

Leading team meetings

Being the liaison between the team and owners

SOFTWARE SKILLS ACQUIRED

Webflow for website, blog, online shop

Acuity Scheduling

Notion for project management

Toggle for time tracking

Canva for content creation, internal documents & presentations

Later for social media planning

Mailchimp for newsletters


MARKETING & BUSINESS STRATEGIES

Increasing Google Map visibility

Street signage

Diversifying Instagram content

Creating an Apprenticeship Program to attract and support new staff

Offering Apprenticeship workshops internally and externally for an added income stream

Increasing retail sales via internal incentives & monthly retail promotions

Utilising a newsletter to communicate monthly promotions

Adding blog content to the website to increase engagement

Interested in how I could apply some of these projects or strategies to your business?

Book a consultation to find out ;)

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